TY  - BOOK
AU  - Krishna K Havaldar
TI  - Industrial marketing: text and cases 2/e
SN  - 9780070588406
U1  - 658.804 
PY  - 2005///
CY  - New Delhi
PB  - Tata McGraw Hill Publishing Company Limited
KW  - Industrial marketing
KW  - Industrial marketing intelligence
KW  - Industrial distribution
KW  - Industrial communication
ER  -