00546nam a2200193Ia 4500008004100000020001800041041000800059082001800067100002000085245006800105250000600173260006400179300000800243365001400251650002300265700002300288700001700311700002400328140306s9999 xx 000 0 und d a9780070660076 aeng a658.8bZEI/SE aBitner, Mary Jo aServices Marketing : Integrating Customer Focus Across the firm a4 aNew DelhibTata McGraw - Hill Publishing Company Ltd.c2008 a743 bRs. 425/- aConsumer behaviour aGremler, Dwayne D. aPandit, Ajay aZeithaml, Valarie A