00431nam a2200169Ia 4500008004100000020001800041041000800059082001900067100002100086245003000107250000600137260005300143300000800196365001500204650002000219700002200239140306s9999 xx 000 0 und d a0 07 060943 8 aeng a658 .8bSTA/FU aFutrell, Charles aFundamentals of marketing a8 aNew YorkbMc Graw-Hill Publishing Companyc 1987 a666 bU.S.D.8.95 aSales promotion aStaton, William J