TY  - BOOK
AU  - Vishwajeet, Prasad
TI  - Consumer behaviour
SN  - 9788190867573
U1  - 658.8442 
PY  - 2009///
CY  - New Delhi
PB  - Gennext
KW  - Consumer Behaviour and Marketing Action
KW  - Consumer Psychology
KW  - Issues of Privacy and Ethics
ER  -