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Methods beyond interviewing in qualitative market research
Material type:
TextLanguage: English Publication details: New Delhi Sage Publications 2002Description: 136ISBN: - 0 7619 7272 2
- 380 .1 DES/ME
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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College of Co-operation, Banking & Management Library, Vellanikkara | 380 .1 DES/ME (Browse shelf(Opens below)) | Available |
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| 380 .1 CHA/DE Developing brands with qualitative market research | 380 .1 CHR/IN Interviewing groups and undividuals in qualitative market research | 380 .1 DAV/MO Modern marketing management | 380 .1 DES/ME Methods beyond interviewing in qualitative market research | 380 .1 ENI/MA Marketing classics : a selection of influential articles | 380 .1 ERE/AN Analysis and interprectation in quantitative market research | 380 .1 IMM/IN Introduction to qualitative market research |
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