Advertising theory and practice
Material type:
TextPublication details: All India Traveller Bookseller Delhi 1991Edition: 11th edDescription: xv,509ISBN: - 8185386633
- 659.1 SAN/AD
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KAU Central Library, Thrissur | 659.1 SAN/AD (Browse shelf(Opens below)) | Available | Book transferred from CCBM Library ,Acc.No:3718 | 901120 |
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| 659.1 PER/PA Parasyakala : Pralobhanathinte margam | 659.1 PON/AD Advertising and brand building : Principles and case studies | 659.1 PRA/AD Advertising management | 659.1 SAN/AD Advertising theory and practice | 659.1 SEM/AD Advertising and Promotions | 659.1 SEN/BR Brand Positioning :, strategies for competitive advantage | 659.1 STA/DA Dartnell advertising manager's handbook |
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