New Media Marketing: Re-inventing New Avenues (Record no. 187724)

MARC details
000 -LEADER
fixed length control field 00401nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140306s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788174467294
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 380.123
Item number SHA/NE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Prof: A, Shameem
245 ## - TITLE STATEMENT
Title New Media Marketing: Re-inventing New Avenues
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Excel Books
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 248
365 ## - TRADE PRICE
Price amount Rs.375/-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books (General)
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Cost, normal purchase price Total Checkouts Full call number Date last seen Price effective from Koha item type
    Dewey Decimal Classification     College of Co-operation, Banking & Management Library, Vellanikkara College of Co-operation, Banking & Management Library, Vellanikkara 375.00   380.123 SHA/NE 22/03/2014 22/03/2014 Books (General)
Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/